This article shows founders how to use GenAI tools like OpenAI and Gemini as practical growth levers rather than just curiosities. By priming the model with a clear introduction of yourself, your startup, your product and your market, you can generate sharper mission statements, refine buyer personas, craft USPs, create elevator pitches and even estimate market size through iterative prompting. The key advice is to treat GenAI like a collaborative strategist: feed it context, rephrase prompts when the answers miss the mark, and use each iteration to deepen clarity. Done well, this becomes a fast, low-cost way to validate messaging, explore positioning and improve sales and marketing outputs that would otherwise take days of manual work. OpenAI and Gemini are the most used GenAI tools today; the first one has a massive Microsoft investment, and the other one is the one from Google. But did you know that you can also use them to optimize and hack your startup? For startup...
Fractional Chief Architect for Big Data Systems & Distributed Data Processing